Strategy to 2020 aims to put Cochrane evidence at the heart of health decision-making all over the world.
It defines how we intend to accomplish this and provides a framework for Cochrane’s future decision-making, helping us respond to the strategic opportunities and challenges that we face in the next decade and beyond.
It is the result of a collaborative process undertaken by our global network of contributors; and represents the collective vision of the organization to 2020 that relies on those contributors to ensure its success.
There are various ways in which strategic plans can be structured; and planning structures and terminology are used differently by different organizations. Cochrane’s Strategy to 2020 has been developed with the following structure:
Vision > Mission > Goals > Objectives > Targets > Workplans:
- Vision: Outlines what the organization wants the world in which it operates to be.
- Mission: Defines the fundamental purpose of the organization, describing why it exists and what it does to achieve its vision.
- Goals: Establish the desired endpoints for achieving the mission.
- Objectives: Describe the ways in which goals will be operationalized and achieved.
- Targets: Represent the tangible stepping-stones on the path towards the achievement of an objective. An objective may have one or many targets that must be fulfilled to achieve it.
- Workplans: Set out how the targets will be achieved.