If you have news or stories you would like to share with the Cochrane community or a larger audience, please let us know!
Provide a draft of the content to lparsonson@cochrane.org, keeping the guidance below in mind. The Cochrane communication experts will help turn your draft into a final piece for publication and usher it through the appropriate dissemination channels for you.
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News Item |
Blog Post |
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Content Type |
Fact-based, information, explanation, announcements, requesting feedback/participation |
Opinion, updates on projects, providing background information, personal experiences - storytelling is key! |
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Timing |
Time sensitive - at the start or end of a project, reaching a milestone |
Not time sensitive - before official launch, during a project to give updates, after implementation |
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Tone |
Formal - straightforward, objective tone |
Informal - conversational, casual, and written in your “voice” to connect with the reader. There is an automatic disclaimer at the bottom of the page that it is an opinion, etc. |
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Authorship |
Generally the author is not noted |
Written by a person or group. Please provide one paragraph at the start saying who the blog is from, their title, the topic, and why this is important to the Cochrane Community |
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Ideal length |
2-4 paragraphs but can be 1 page |
1-2 pages |
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Presentation |
Highlight key points in bold or use bullet points. For longer items use heading. |
Use headings or bullet points. Top five or Top Ten lists with further details are also popular |
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Closing |
Provide readers with an action to take - a link to more information, a contact email, etc. |
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Pictures |
Optional - Provide a headshot or the URL of a suggested graphic from www.istock.com and we will create a graphic for social media |
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Once we have the content from you and have an understanding of who it needs to reach, we will guide it to the correct channels for you. Our dissemination channels include: news on .org, news on Community, Community blog post, Digests aimed at specific audiences, or one of our social media channels.
If your submission concerns a training event, please email training@cochrane.org